ROKU Is A Short ROKU 可卖空

Roku, Inc. （122.44）operates a TV streaming platform. The company operates in two segments, Platform and Player. Its platform allows users to discover and access various movies and TV episodes, as well as live sports, music, news, and others. December 31, 2018, the company had 27.1 million active accounts.

。Technicals: ROKU dropped sharply after reporting better than expected earnings and raised this year's outlook. This is a classic sell on news action. The 16% drop on 2.9X average volume generated  downside momentum for the stock near term. The Downside Island Reversal chart pattern also increased its bearish tone. Although it is bouncing up today but the bounce is not likely to last. ROKU has the potential to fill gap down to 100 area. Its resistance are 125 and 50 day moving average at 131.

。ROKU valuation is too high as P/S, P/B, P/C and P/FCF are extremely high at 15, 29, 35 and  2005 respectively and are not likely sustainable.

。Estimated EPS growth for next year is only 20%, a far cry from this year's 86% growth.

。Wedbush rated stock at Neutral on November 7 with price target at 105. Analysts consensus price target is 136.

Roku，Inc.（ROKU 122.44） 经营电视流媒体平台。该公司分为两个部分，平台和播放器。它的平台允许用户发现和访问各种电影和电视剧集，以及现场体育，音乐，新闻等。 2018年12月31日，公司拥有2710万活跃账户。

。技术上ROKU在公布优于预期的业绩并提高了今年的前景后，股价大幅下跌。这是利好消息出来后被抛售的经典行为。 在2.9倍的平均交易量下降了16％为该股带来了下行动力。看跌的岛形逆转图表模式也增加了其看跌基调。尽管今天反弹，但反弹不太可能持续。 ROKU有潜力下跌填补裂口到100。它的阻力是125及50日移动平均线131。

。ROKU的估值过高因为P / S，P / B, P / C及P/FCF分别为极高的15、29，35和2005。它们不太可能可会持续。

。预计明年每股收益增长仅为20％，与今年的86％增长相去甚远。

。Wedbush于11月7日将其股票评级为“中性”，目标价为105。分析师们的共识目标价为136。